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Marketing

171 Articles
The Coverage Review Campaign That Can In...

Most insurance agents think sales conversations need to start with a pitch. But some of the best conversations start with service. That’s why coverage review campaigns work so well. They ...

The Referral Strategy Most Insurance Age...

Referrals are one of the highest-converting lead sources in insurance. But most agents struggle to get them consistently. Why? Because they ask terrible referral questions. The client isn’t trying to ...

Why Most Insurance Agents Are Sitting on...

Insurance agents waste more money on leads than almost anything else. Not because the leads were bad. But because the follow-up stopped too soon. In this episode, Alex Branning explains ...

5 Fastest Ways Insurance Agents Can Gene...

Every insurance agent has had that moment. You check your pipeline. You look at your calendar. And you think: 👉 “I need to make money fast.” The mistake most agents ...

The Warm Market Recruiting Strategy Insu...

When most insurance agents hear the phrase “warm market,” they think about selling. Friends. Family. Past coworkers. People from church. People from the gym. That is usually where the conversation ...

How Insurance Agency Owners Can Use Hiri...

A lot of insurance agency owners say they want to grow a team. But when you ask them what their recruiting system looks like, the answer is usually vague: “I’m ...

Why Your Marketing Should Do 70% of the ...

Most agents think the sale happens on the call. But in reality? 👉 The sale starts before the call ever happens. By the time a prospect talks to you, they’ve ...