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Marketing

171 Articles
The New Facebook Ads Algorithm (And Why ...

Most agents fear algorithm changes. But this one? It’s actually working in your favor. Because the new direction of Meta ads rewards the thing most agents should be focusing on ...

Why Your Facebook Ads Aren’t Converting ...

Most agents think their ads aren’t working because of: bad leads high costs “the algorithm” But the real issue? 👉 They don’t understand what to measure. If you don’t know ...

Give More, Grow Faster — The Recruiting ...

Most Agencies Recruit From Scarcity. The Best Recruit From Value. Troy explained the philosophy behind his growth simply: 👉 Give, and it shall be given. That mindset built an academy, ...

How to Build a Recruiting Machine Withou...

Most Agency Owners Think Growth Requires Cold Outreach A lot of agency owners assume recruiting means: endless DMs cold calls begging people to “take a look” constant chasing But it ...

Why Agents Leave Their Upline (And Join ...

💬 The Recruiting Message That Works Because It’s True One of Troy’s best-performing recruiting messages was simple: 👉 “Did your upline get you contracted… then disappear two weeks later?” That ...

The Free Academy Strategy That Turns Con...

What If Your Next 20 Agents Came From One Course? What if your next 20 agents came from one course? That’s the strategy Troy used. Instead of running recruiting ads ...