Leads aren’t the problem—your process is. The new playbook is text-first, trust-first, and channel-aware so you actually reach people again.
contact card rule
5 Articles
Calling instantly isn’t “speed-to-lead” anymore—it’s a fast way to get screened. Text first, send your contact card, then earn the call.
Cold calling isn’t dead—trusted calling is. If your number isn’t recognized, you’ll hit voicemail. The fix: send a contact card before you call.
Insurance telesales has changed. Learn how text-first follow-up, contact cards, and AI help agents get calls answered and close more sales.
In this Insurance News interview, Alex Branning explains the Contact Card Rule – and the text-first system agents need to get more calls answered.