We’re excited to announce a powerful upgrade to the Social Planner inside Agent CRM:
You can now manage Instagram comments directly — right alongside your Facebook replies — all from one place!

This update helps agents, marketers, and agencies streamline engagement across the most popular platforms. Whether you’re responding to a new lead’s question or thanking a happy client, it’s now faster and easier than ever to manage replies on Instagram without switching tabs or logging in to the Instagram app.

🔑 Key Highlights

Here’s what you can now do with Instagram comments inside Social Planner:

• 💬 Reply to Comments: Quickly respond to any comment on your Instagram posts directly from Agent CRM.

• 🔄 Threaded Replies: Maintain full context by replying within comment threads (just like in the Instagram app).

• 🎯 Comment Filters: Switch between Latest or Top Comments to prioritize what matters most.

• 🙋 Mention Public Profiles: Tag public Instagram accounts while replying to boost interaction and visibility.

💡 Why This Update Matters

Managing your social engagement is more than just responding — it’s about building relationships and turning interactions into opportunities.

✅ Boost Engagement: Stay active in the comments and build trust with prospects and followers.
✅ Save Time: No more juggling between Instagram, Facebook, and other tools. Everything lives inside Agent CRM.
✅ Increase Visibility: Timely replies and mentions can boost post performance in Instagram’s algorithm.
✅ Improve Workflow: Empower your team to handle social conversations with ease, inside your CRM.

🛠️ How to Use Instagram Comment Management

Getting started is simple:

1️⃣ Go to Marketing → Social Planner → Comments
2️⃣ Open the Comments tab to view all comment threads from Facebook and Instagram
3️⃣ Click to reply, mention, or manage threaded replies from a single screen
4️⃣ Use the dropdown filter to switch between Latest or Top comments for smarter prioritization

⚠️ Note: Support for other platforms like TikTok, YouTube, and LinkedIn is coming soon — stay tuned!

🔄 What’s Next?

With Instagram now added to the mix, we’re building toward a fully unified Social Inbox where every platform is connected and every conversation tracked — all inside Agent CRM. Your social media is now an active part of your lead gen and client care systems.

✅ Start Managing Comments Like a Pro

If you’re already using Agent CRM, this feature is live and ready to use in your dashboard.

Not a user yet?
Start your free 14-day trial today and discover how Agent CRM helps you automate, engage, and grow your agency — all from one powerful platform.
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