Nick Acosta asked us, “I’m a bit confused on what videos to watch. I have access to Cole X Dates, and want to do an email drip campaign to cold leads, but I’m confused on to I use email marketing, or work flows? What’s the major difference?
Any help would be great! Thank you ?”
“I will suggest you to use Workflows as using workflows you can see the history of each lead/contact which have been though that workflow which is not possible with triggers.
You can still use Drip mode to send your bulk contacts to the workflow, like campaigns.
Hope it helps, if not let me know.